Nike
In 2014 we were approached by Nike, who wanted to empower and challenge thousands of women to run in their after-hours 10k 'We Own the Night'. Alex's was asked to design a piece that would be handed to every person as they finished. Alex said; "I wanted to make a piece that celebrated the wonderful achievement of running a 10k, while creating a beautiful piece of jewellery. The run isn’t about coming first, it’s a very personal achievement. Inspired by more traditional medals, the engraved gold, silver and bronze discs celebrate everybody’s participation. It's pretty and feminine, and I hope all the runners will be proud to wear it, and keep it forever."
